Hey TRB family! 
Chuka here. I’m bringing you 3 reasons you need to throw out your old shampoo and conditioner and get yourself the Pro Rich Collection: Shampoo + Conditioner TODAY!
Algae, an ingredient that removes styling product residue, excess oil; while leaving hair hydrated &  silky soft. An ingredient in The Pro Rich Men's Shampoo, 14 oz. from The Rich Barber
1. Natural Protection
Our Pro Rich Collection: Shampoo + Conditioner include only the highest-quality natural ingredients proven to promote hair health with their scientific properties.
Innovative ingredients like argan oil moisturize your scalp while protecting hair from everyday damage. Rejuvenating Aloe Juice repairs dead skin cells on the scalp while leaving hair smooth and shiny.
Argan oil, an ingredient that moisturizes the scalp and protects from every day damage. Found within The Rich Barber Pro Rich Conditioner, 14 oz. Sea Algae removes product residue, oil, and other impurities while leaving hair silky smooth. Anti-inflammatory Shea Butter reduces skin irritation and Peppermint Oil increases blood flow to the scalp to stimulate hair growth. Because our ingredients are truly natural, our formulas have a shorter, 24-month shelf-life. That’s why we protect them with amber glass bottles to maintain formula longevity and add a splash of style to your bathroom. 
Oud Wood is an unforgettable masculine scent with light woodsy undertones & a strong  fresh finish. The fragrance from The Rich Barber Pro Rich Shampoo and Conditioner
2. The Scent Makes Sense
We designed the fragrance of our Pro Rich Collection: Shampoo + Conditioner to last all day long, setting you up to smell like success whether you’re running to catch the train or beat your PR. With a delicate Oud Wood profile, your hair will smell fresh, masculine, and rich while feeling healthier than ever. Sophisticated, musky, and with a touch of California cool, this scent captures the feeling of taking a private jet to the Bahamas.
Saw Palmetto naturally blocks DHT,  a male hormone that causes hair loss. The core ingredient of The Rich Barber Pro Rich Shampoo and Conditioner Set
3. Fight Hair Loss
As we age, DHT causes our hair follicles to shrink and our hair to thin. Luckily, mother nature has the answer. We designed our Pro Rich Collection: Shampoo + Conditioner to tackle one of the biggest problems with men’s hair: the lack of it!
Our DHT-blocking formula works for all hair types but is specifically designed for texturized hair to prevent hair loss, promote hair growth, and protect your hair from environmental damages that lead to hair loss and thinning hair. Ingredients like Saw Palmetto naturally block DHT boosting enzymes, balance hormone levels, and combat hair shedding while ingredients like Coconut Oil and Tea Tree moisturizes dry hair, add luster, and prevent breakage

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